Adèle Coelho

Adèle Coelho
Experienced Marketer with a demonstrated history of working in the information technology and services industry. Skilled in Demand Generation, Sales & Marketing Alignment, Revenue Marketing, Marketing Analytics, Digital Marketing, CRM, Market Research, and Management. Strong marketing professional with a Bachelor of Science (B.S. Chem) from the University of Michigan and a Master of Business Administration (M.B.A.) from HEC Paris.

Recent Posts

The Impact of Vision 2030 on Saudi Arabia’s Construction Sector

Mar 5, 2018 9:00:00 AM

More than a year and a half after Saudi Arabia unveiled economic reforms under Vision 2030, the Kingdom appears to be making considerable headway in planning and launching key projects that will ultimately give a much-needed boost to its construction sector.

Topics: Opinion- Industry Reports

Read More

3 Marketing Tips for Construction SMEs

Feb 26, 2018 9:05:00 AM

Marketing is a core strategic function for most B2B and B2C companies. However, in several construction SMEs, it unfortunately, tends to take a back seat. I’ve been to many meetings where Directors or GMs will say they 'ran an advertising campaign with no return', or that they 'need to raise their company profile to boost sales but without wanting to spend money'. No wonder many construction SMEs do not give marketing the attention it so rightly deserves. 

Here are three tips to
 see how you can prove the value of marketing in your company and leverage it to win more projects:

Topics: General- Business Development

Read More

11 Architectural Wonders in Dubai

Feb 12, 2018 8:33:41 AM

 

Dubai is your virtual passport to the plushest of shopping avenues and restaurants across the globe. This is also the land of spectacular architectural wonders that are actually largely responsible for drawing a chunk of tourists every year. The popular city-state is definitely synonymous with lucrative business opportunities. However, it shouldn’t really be forgotten that it is an equally effective magnet for tourists. Today, in the course of the post we will document eleven splendid pieces of architecture that Dubai has in store for us.


If you are embarking on a trip to the city-state soon then do make sure that you are going through the rundown of the 11 architectural wonders in Dubai without fail. Read on!

Topics: General

Read More

Recent Posts

Subscribe to our Blog